Speaker: Mr. Steve Yamaguma
Date: 11/24/2007, Saturday
Time: 1:00 PM to 2:00 PM
Abstract
In today’s business environment, whether a one person company or a global multinational corporation, business is all about teamwork. And because of the diversity of people in backgrounds, ethnicity, skill sets, experience, age, gender, etc., we all have to find common grounds in which to communicate. This is the real world of business.
Design2Market is in the business of Marketing Communications. Yet we know that “communication” is the hardest thing to do.
“Marketing” - knowing and understanding your market in order to provide products, goods, services.
“Communication” - communicating the messages about your products and services to your target audience so that they can make an educated decision to buy.
The bottom line is that you have to be able to communicate in a team environment in today’s business world.
Biography
Steve Yamaguma, Founder, Design2Market
Founder and president of Design2Market, Steve Yamaguma brings over 22 years of marketing communications experience to the team. A veteran of Silicon Valley, Steve has extensive experience in promoting semiconductor and IT companies in the global market. As a part of the original Intel Inside team, Steve has gained experience in brand development for hi-tech companies and has helped launch branding campaigns for 50/50 Microelectronics, OKI-on-Board, ASAT and IDEC. Steve has been active in the Silicon Valley community having served on various boards including a founding board member of the Japanese American Chamber of Commerce of Silicon Valley and the Silicon Valley Charity Ball Foundation.
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Topic: Strategic Planning - VW Case Study
Speaker: Dr. Magdy Hussein
Date: 11/17/2007, Saturday
Time: 1:00 PM to 2:00 PM
Abstract
Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Various business analysis techniques can be used in strategic planning, including SWOT analysis and PEST analysis. This seminar introduces Volkswagen (VW) as a case study of a company that sophisticatedly competes with Toyota to gain back its number ONE position as the most popular car in the world.
Biography
Dr. Magdy Hussein is VP of International Operations for Global Success Inc. He has 25 years of engineering, management training, and teaching experience. Dr. Hussein has held positions such as president, project manager, senior product support engineer, import/export consultant, and field engineer. He teaches business management and economics courses at NPU.
Dr. Hussein earned his Bachelor of Science degree in Telecommunication and Electronics Engineering from University of Helwan in Egypt, an MBA degree from University of Pheonix, and a Ph.D. degree in Organization and Management from Capella University in Minnesota.
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( 3 / 428 )Topic: Your business study at NPU and the job perspective
Speaker: Mr. George Jen, Mr. Raj Shea, Dr. Paul Chao, and Ms. Wen Hsieh
Date: 11/10/2007, Saturday
Time: 1:00 PM to 2:00 PM
Presentation Handout:
(1) IT Jobs
(2) Accounting Career Path
(3) Project Management Career Path
(4) International Career Path

Abstract
Four NPU faculty members will share their industry experiences with you to relate NPU’s business curriculum design to the business job market in Silicon Valley, particularly in four areas: Information Systems, Marketing, Project Management, and Accounting. Each presentation will be given with the following focuses:
1. Explain the kind of job that a person in this position normally does in the industry after graduation (typical tasks they perform and type of expertise/skills they normally need).
2. How the courses in the concentration area reflect those skills and prepare them for the job market.
3. Several different real job positions with a listing of the job requirements and skill set will be given.
4. Typical starting salaries for these positions.
Biography
You may find these faculty members’ profiles on the NPU website at http://www.npu.edu/academics/faculty/faculty_bus.shtml.
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( 2.9 / 398 )Topic: Your engineering study at NPU and the job perspective
Speaker: Dr. Tai Hsu, Dr. Mervyn Wong, and Mr. Yingli Ren
Date: 11/03/2007, Saturday
Time: 1:00 PM to 2:00 PM
Presentation Handout: Click here to download

Abstract
Three NPU faculty members will share their industry experiences with you to relate NPU’s engineering curriculum design to the engineering job market in Silicon Valley, particularly in three areas: bioengineering (bio-informatics, etc.), nanotechnology, and IC design and related fields. Each presentation will be given with the following focuses:
1. Explain the kind of job that a person in this position normally does in the industry after graduation (typical tasks they perform and type of expertise/skills they normally need).
2. How the courses in the concentration area reflect those skills and prepare them for the job market.
3. Several different real job positions with a listing of the job requirements and skill set will be given.
4. Typical starting salaries for these positions.
Biography
You may find these faculty members’ profiles on the NPU website at http://www.npu.edu/academics/faculty/fa ... neer.shtml.
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( 3 / 354 )Topic: Capital Requirement for Banks - History and Methodology
Speaker: Dr. William Ren
Date: 10/27/2007, Saturday
Time: 1:00 PM to 2:00 PM
Presentation Handout: Click here to download
Abstract
This presentation provides a high-level introduction about how a Commercial Bank operates in the aspect of capital requirement. It also briefly reviews the history of regulation, the calculation methodology and parameter modeling process.
Biography
Dr. William Ren received his Ph.D. degree in Economics from University of California at Irvine (UCI). He also received an MA degree in Economics (UCI), an MS in Mathematical Behavior Science (UCI), an MS in Communication and Electronic Systems (China Academy of Posts and Telecommunications), and a BS in Management and Information System (Tsinghua University). He has two publications.*
Dr. Ren has over 12 years of work experience in commercial banking and investment/brokerage industry. He currently works as Vice President of Strategic Risk Management, Consumer Credit Group, Wells Fargo Bank. He is the President of Chinese Finance Professionals (ACFP).
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